Billed as a ground-breaking collaboration, Maserati and North Sails Apparel have partnered to launch a capsule collection comprising a selection of products designed around the companies’ shared values of exclusivity, responsibility, and performance. According to the brands, their long history of using advanced engineering to develop high-performance products is showcased in this collection.
“The collection showcases our commitment to innovation and performance”
The clothing is developed from “future-fit” materials. These include organic and recycled cotton, and Gore-Tex Infinium, making the items “fit for performance”. The firms say the items capture the most relevant and acutely developed technologies. This collection is technically innovative, with products that are also environmentally conscious, reinforcing the brand’s motto “Embrace the spirit of the ocean”. “Breathability, air permeability and durability are key considerations for this collection,” said the brands.
The key pieces in the collection are hybrid vests, an “elevated” update on the classic polo, and a mobility-centred jacket, which is available in two lengths. The colour palette includes a deep navy, crisp white, bold black, and grey dawn. The hues are mixed with electric blue and Maserati’s distinct yellow colour.
“North Sails Apparel is committed to working with Maserati on building responsible exclusive collections that showcase our commitment to innovation and performance,” said Marisa Selfa, CEO of North Sails Apparel.
Davide Grasso, Maserati CEO, commented: “Maserati is innovative by nature and is looking ahead to the future. The partnership with North Sails emphasises the close links between Maserati, dynamic performance, and technological innovation.”
For more information, visit North Sails Apparel’s website here.
